Brand52

Brand52 presents

Shop local this holiday season.

An indoor holiday shopping day featuring local businesses from across the Rochester area. Connect with your community, support local makers and get a head start on your holiday list. Bring the whole family and meet Santa!

  • Saturday, November 28, 2026
  • 9:30 am – 3:00 pm
  • BayTowne Plaza, Webster

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The Holiday Market at BayTowne Plaza

Date

Sat, Nov 28

Admission

Free

Plan your visit

A free day out for the whole family.

Free to shop

No tickets, no cover. Just come in and browse.

Local vendors

Makers, shops and small businesses from around Rochester.

Meet Santa

A family day to kick off the holiday season.

Free giveaway

Sign up on Eventbrite for a chance to win.

When
Saturday, November 28, 2026
9:30 am – 3:00 pm
Cost
Free to the public
Bring your holiday list
Where
Inside Evento East at BayTowne Plaza
1900 Empire Blvd, Suite 630, Webster, NY 14580
Get directions

Schedule of the day

  1. 9:30 am

    Doors open

    Local vendors open for shopping.

  2. All day

    Shop local

    More activities to be announced.

  3. 10:00 am – 1:00 pm

    Meet Santa

    Bring the whole family to meet Santa.

  4. 3:00 pm

    Market closes

    Last chance to grab your gifts.

Moments from the market

Santa, smiles and a whole lot of local.

A look back at past markets. Tap or swipe the photo on top to flip through the pile, or shuffle it up.

On top: Santa & Mrs. Claus roll in · 10 photos in the pile

Santa and Mrs. Claus waving from a horse-drawn wagon
Santa & Mrs. Claus roll in

Be a part of something special

Sell or sponsor at the market.

Put your business in front of local holiday shoppers. Spots are limited, so apply early.

Vendor booth

$105

Early bird until Nov 5, 2026. $155 after.

  • 8×8 ft indoor space
  • Your business listed on the market website
  • Table not included
  • Chairs not included
  • Electricity not included
Apply as a vendor Limited booths available
Most visibility

Sponsor

$597$997

One-time sponsorship. Limited number of spots.

  • 8×8 ft indoor booth in a premium location
  • Listed as a sponsor on the market website
  • Logo in the event details listing
  • Logo on the market canvas shopping tote
  • Shout-outs across our social channels
  • Company recognition in email marketing
  • Marketing seen by 90,000+ people
Apply as a sponsor Limited sponsor spots

How to get your spot

  1. 01ApplyFill out the short sponsor & vendor application. It takes about two minutes.
  2. 02Get approvedWe review every application to keep a great mix of local businesses, then email you.
  3. 03Pay to lock in your spotYour approval email links to our secure payment page. Your spot is reserved once paid.

Who's coming

2026 sponsors & vendors.

FAQ

Good to know.

No. The Holiday Market is free and open to the public.

Inside Evento East at BayTowne Plaza, 1900 Empire Blvd, Suite 630, Webster, NY 14580.

An 8×8 ft indoor space and your business listed on the market website. Please bring your own table, chairs and anything that needs power, as tables, chairs and electricity aren't included.

Vendor booths are $105 until November 5, 2026, then $155.

Apply first. Once your application is approved we'll email you a link to our secure payment page, and your spot is reserved when payment is received.

Email nicole@brand52agency.com or call or text 585.730.0723.

See you on November 28.

Want a booth? Applications take two minutes and spots are limited.